Mid-way through R&D for my company Indigital, I knew I needed to learn yet another language. The language of business. Having built my company straight out of the public service, I was desperately in need of help when it came to growing a technology startup.
I was floundering in meetings with people who were interested in our product when they asked for our plan. I struggled to pull together cost-benefit analysis and went with gut instinct on company investment. I had no digital strategy. No marketing plan.
That all changed when I joined BSchool in 2016. It still is the best investment I have made in learning by doing, and in network growth.
I was able to rebuild my company at the same time as completing each BSchool module. The education model takes you on a business growth journey while you drive a fictitious company from the brink of disaster to growth. Each step of the way you learn from real business people how to face business problems and turn things around for success.
The modules included: The Big Idea. The Products. The Story. Digital media. Build The Team. The Plan. Shake the Tin (still my favourite module). Evolve or Die.
Lincoln and Ryan Trainor and the BSchool Team are simply the best. If you've heard me speak over the past 18 months you know I never miss an opportunity to promote the guys who have had such a positive impact on my business. They even personally helped me build my pitch for Collision in New Orleans by grilling me in my own personal Shark Tank!
Right now BSchool have 25% off their courses, so if you've been thinking about getting ahead in your business in 2018, now is a fantastic time to apply!